Hallwood Media

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A person using advanced AI interfaces in a futuristic music studio, demonstrating the new era of DIY music creation and production.

New Tech Reshapes DIY: AI Music Creators Lead the Way

Oliver McCann, an AI music creator with no musical talent, signed with Hallwood Media after one of his AI-generated tracks garnered 3 million streams, according to The Economic Times .

Scott Ramirez·April 13, 2026